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Industry News  // Browsing posts in Industry News

09 Dec Posted by Wendy Huang in Industry News | Comments

Social Data For Google Analytics Announced

Social Data For Google Analytics Announced

Google made an announcement at Le Web that would bring a smile to every online marketer out there. Measuring social data has been an issue at the top of everyone’s list since the social media craze took the internet by storm. Google’s announced their plan to build a social media hub in their analytics offering, ...

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Not To Be Forgotten: Twitter Launches Business Pages

Not To Be Forgotten: Twitter Launches Business Pages

Did you really think with Facebook and Google+ catering to businesses through the introduction of business pages that Twitter wouldn’t eventually follow suit? Here’s a peek at the new designs for the brand pages Twitter will be implementing soon, along with a redesign of their web interface and mobile apps. Twitter’s business page solution allows ...

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02 Dec Posted by Wendy Huang in Industry News | Comments

Twitter Ads Predicted To Be Accessible Soon

Twitter Ads Predicted To Be Accessible Soon

Facebook Ads were the first step towards advertising on the social space. Twitter jumped on board during April 2010 but has not yet released the ad option to the public. News broke out that in November, the self-service option for running twitter ads were released to a handful of advertisers which mean that they are beginning to ...

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01 Dec Posted by Joao Quintela in Industry News | Comments

Road To Online Domination: Google Maps Go Indoors!

Road To Online Domination: Google Maps Go Indoors!

Google is going to own the world. Seriously. Google has its arm in everything digital from search engine data, global mapping and navigation, business applications, documentation tools, email client to social networking. Google’s road to total online monopoly just got one step closer today with the release of indoor maps. Google Maps is a well-known ...

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30 Nov Posted by Joao Quintela in Industry News | Comments

Yelp Launches in Australia: Let The Reviews Roll In!

Yelp Launches in Australia: Let The Reviews Roll In!

The review giant social network, Yelp, has finally launched in Australia! Let the stream of user generated reviews and ratings flow! Yelp has been around since 2004, gaining quite a bit of traction in the US, and although there were many Aussie businesses being reviewed on the platform, there was never an official focus on ...

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10 Nov Posted by Joao Quintela in Industry News | Comments

Search With Friends: Google Adds +1 Button To Image Search

Search With Friends: Google Adds +1 Button To Image Search

Google continues its social domination plan with the addition of +1 buttons to its image search feature. Previously On Google For those who haven’t caught up on the latest, Google released its Google+ Pages feature for businesses earlier this week (We blogged about it here!). Google+ Pages allow businesses to establish an official presence on ...

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Blogworld Here We Come!

Blogworld Here We Come!

BlogWorld features the world’s largest and most comprehensive new media and social media conferences and is being held in LA from the 3rd of November. Josh and myself will be flying over to attend the event followed by one of the biggest online marketing events in the world – Pubcon. So what makes Blogworld the ...

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25 Oct Posted by Wendy Huang in Industry News | 1 comment

Companies Will Generate 50 Percent of Web Sales Via Their Social Presence and Mobile Applications by 2015

Companies Will Generate 50 Percent of Web Sales Via Their Social Presence and Mobile Applications by 2015

Gartner, a leading technological research firm has released a report stating that by 2015, companies will generate 50 percent of Web sales via their social presence and mobile applications. They claimed that vendors in the e-commerce market will begin to offer new context-aware, mobile-based application capabilities that can be accessed via a browser or installed ...

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17 Oct Posted by Joao Quintela in Industry News | Comments

Never Miss A Beat: Bitly Announces Real-Time Reputation Management Service

Never Miss A Beat: Bitly Announces Real-Time Reputation Management Service

In what will not come as a surprise to most of those in the industry, popular link-shortening service, Bitly, has announced that they are moving into real-time social monitoring. What is Bitly? For those of you who may not know about this platform, Bitly takes a URL that you provide, shortens it into something more ...

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11 Oct Posted by Joao Quintela in Industry News | Comments

Sensis, Australian SMEs and Social Media

Sensis, Australian SMEs and Social Media

Sensis Australia released their latest edition of their monthly e-Business Report for October 2011. Here are some of the findings I found most interesting: 64% of Australians had made purchases online in the past year. This figure doesn’t really surprise me as I’ve been told that we have a country full of people who have ...

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