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Lorraine Owens  // Posts published by Lorraine Owens

About the author

Lorraine Owens Lorraine has been working in the digital marketing space for over 4 years. She is a crazy online marketer who loves to be creative and is always up for learning new trends in the industry.

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15 May Posted by in Tools, Tutorials and Strategies | Comments

Top 3 Tips To Make Your Facebook Marketing Mobile Friendly

Top 3 Tips To Make Your Facebook Marketing Mobile Friendly

Do you know what devices your Facebook fans are using to engage with you? Are they primarily using desktops? Tablets? Mobiles? Facebook recorded in it’s 4th quarter report that their mobile website was being accessed by around 680 million active monthly users. This is just under 65% of the total active monthly users of Facebook. With...

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08 May Posted by in Content Marketing | Comments

Does Your Content Engage With Users? You Only Have 8 Seconds…

Does Your Content Engage With Users? You Only Have 8 Seconds…

Content is king! We have all heard this saying before. And it is true… now more than ever. With content playing such a key role in all forms of online marketing – from SEO to social – you really need to make sure your content stands out and makes an impact. The average person has...

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01 May Posted by in Tools, Tutorials and Strategies | Comments

Bridging The Gap – How To Merge Online & Offline Marketing

Bridging The Gap – How To Merge Online & Offline Marketing

Have you struggled with integrating your offline and online marketing initiatives? Are you wondering how to effectively measure them so that they correlate? Well don’t worry, this is a common struggle right now in the industry as online marketing continues to grow. Below is an awesome infographic created by Column Five that really shows just...

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24 Apr Posted by in Social Media Content | Comments

7 Bad Social Media Habits You Should Break – Before It’s Too Late!

7 Bad Social Media Habits You Should Break – Before It’s Too Late!

Everyone knows it’s easier to make a habit, than break a habit… especially when it’s a bad one. But for a lot of social media managers or strategists out there, it is imperative that you break your bad social media habits now, before its too late! We have all seen company Facebook pages or Twitter...

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17 Apr Posted by in Industry News | Comments

2013 B2B Social Media Landscape

2013 B2B Social Media Landscape

As the social media industry grows in general, so does the B2B sector of social media. B2B Marketing released their 2013 Social Media Benchmarking Report which has some great insights into the current state of the B2B social media industry. Firstly, it may surprise some of you to know that Twitter is actually the leading platform of...

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